Email Marketing Tip: Re-mail That Campaign!

By |January 15th, 2019|

One of the oldest adages in the book is known as, “if at first, you don’t succeed, try, try again.” This colloquialism can be applied to so many different topics in the world, but it can also certainly be applied to the world of email marketing, specifically the topic of re-mailing.

Re-mailing is an important tactic […]

5 Ways to Use Direct Mail in Your Marketing Campaign

By |January 8th, 2019|

For so many years, direct mail has been a consistently strong performer in the realms of postal marketing and adjacent marketing campaigns. With direct mail, postal marketers have always gotten the results that they required, even though direct mail does tend to differ from the marketing campaign to marketing campaign. Because direct mail does tend […]

How to Guide for Content Recycling

By |December 31st, 2018|

Content recycling is a marketing strategy that often comes with a negative connotation, but that’s because most marketers don’t know how to properly utilize the content recycling strategy. Creating new, innovative, content on a regular basis is a challenge that many marketers can’t live up to, but content recycling makes it possible. Content recycling is […]

Increase Open Rates with Great Email Subject Lines

By |December 18th, 2018|

What are Open Rates in Email Marketing?
In terms of internet marketing “Open Rate” indicates how many commercial emails were opened within an email marketing campaign. The Open Rates are commonly expressed as a percentage.

Every day, the world sees the sending of over one hundred billion marketing-based emails that, if they go unchecked, can really hamper the ability for an individual to […]

Free Email Newsletter Design Tips for Better Results

By |December 11th, 2018|

HTML Code for Content Recycling
The most important part of your newsletter is the HTML and layout. If it’s not clean coded, it won’t look good on multiple devices and may even get filtered by spam. Use nested tables and inline CSS for styling. The width should be kept under 680 pixels for best viewing on […]

6 Easy Tips for Email Marketing Success

By |November 13th, 2018|

The email marketing success with an email campaign that guarantees results starts with building your subscriber list. There is no program on the Internet that is used by more people than email software is. It’s expected that almost four and a half billion people in the world will have access to email software so email […]

Direct Marketing | Why Should You Use a Mailing List Broker?

By |November 5th, 2018|

A Mailing list broker knows that every business is different. Different products for different locations with a different target audience and different marketing needs. For many years, businesses have embraced direct marketing as one of the best ways to find new audiences to engage with. Direct marketing focuses on targeting specific audiences desired by the […]

How to Add Direct Mail into Your Email Marketing Campaigns

By |October 16th, 2018|

Adding direct mail into your email marketing campaigns is a great way to improve customer engagement and make your marketing campaigns more successful. Email marketing is the newest trend in marketing, but the open rates from email marketing alone tend to be low and the results reflect that. It’s become too easy for customers to […]

8 Tips for Google SEO Website Success

By |October 9th, 2018|

Website optimization with Google SEO can be extremely beneficial for your business. Understanding how the Google SEO algorithm works is difficult when it changes up to 500-600 times per year. Google watches user behavior to determine when these changes need to happen, which means your SEO content needs to change as well. Proper SEO includes […]

5 Tips for Your LinkedIn Marketing Strategy

By |September 18th, 2018|

Revamp your LinkedIn Marketing Strategy with these 5 Easy Steps 

LinkedIn has gained momentum in recent years, as a networking tool for professionals. Not only is this one of the best social media platforms for individuals, it has become the primary location for B2B companies to communicate. There is a significant presence of influential individuals on […]