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Bethesda List Center provides email and direct mail marketing solutions.

Access to Email Lists
Take advantage of the simple and effective process of email marketing with targeted email lists from Bethesda List Center. Don’t let bad data or the wrong target audience ruin your promotion. As a trusted email marketing provider, we’re here to help you get your message delivered to the inbox and opened by the end-user.

We Have Your Direct Mailing List
Bethesda List Center experts work with you to identify the best possible sales leads. Find the perfect business or consumer prospects! Use demographic selections such as industry, age, income, gender, presence of children, lifestyle activities, interests, homeowners and so much more!

Marketing Your Business
Reach new customers using our targeted mailing lists, or take advantage of the many other services we provide like website development, landing pages and more. Let’s grow your business together!

Latest News and Marketing Tips

Company to consumer marketing techniques use demographics to compartmentalize and target specific groups of ideal customers. When a company engages in business-to-business marketing such as direct mail, they use the term firmographics to explain the same process. They are also used for agencies, organizations, non-profits and government groups. Firmographics divide businesses using five main characteristics: General industry [...] The post What is Firmographic Data? appeared first on Bethesda List Center. [read]

In today’s scattered and vast world of marketing outreach for companies to connect their brands with millennials, old-fashioned strategies might actually be the way forward. Take a look at a number of hip, millennial-centric brands and the ways in which they’re accessing their targeted consumer base. They are using mailers and forms of direct mail, [...] The post Direct Mail Tips and Strategy appeared first on Bethesda List Center. [read]

Email marketing strategies are rooted entirely in concepts of email databases and email list hygiene is very important for active marketing campaigns. After all, businesses can only have successful email marketing campaigns if their email databases are soundly comprised of recipients who are receptive to email marketing campaigns. And email databases can only be comprised [...] The post The Importance of Email List Hygiene appeared first on Bethesda List Center. [read]

Email marketing is incredibly tricky and the statistics that back up the process of email open rates and conversion rates are outstandingly poor. However, there are ways to market emails effectively to avoid spam and enter right into the eye of the one in charge of the inbox. Here is a series of advice to [...] The post How to Verify an Email Address appeared first on Bethesda List Center. [read]

Frequently, email marketing campaigns are well thought out and thoroughly researched, but despite this grand effort, they still receive nothing more than a quick glance. What has gone wrong with email content? How can those in control of email marketing campaigns ensure that there will be responses to these messages? It’s not easy, but making [...] The post How to Write Email Content that Converts appeared first on Bethesda List Center. [read]

One of the oldest adages in the book is known as, “if at first, you don’t succeed, try, try again.” This colloquialism can be applied to so many different topics in the world, but it can also certainly be applied to the world of email marketing, specifically the topic of re-mailing. Re-mailing is an important [...] The post Email Marketing Tip: Re-mail That Campaign! appeared first on Bethesda List Center. [read]

For so many years, direct mail has been a consistently strong performer in the realms of postal marketing and adjacent marketing campaigns. With direct mail, postal marketers have always gotten the results that they required, even though direct mail does tend to differ from the marketing campaign to marketing campaign. Because direct mail does tend [...] The post 5 Ways to Use Direct Mail in Your Marketing Campaign appeared first on Bethesda List Center. [read]

Content recycling is a marketing strategy that often comes with a negative connotation, but that’s because most marketers don’t know how to properly utilize the content recycling strategy. Creating new, innovative, content on a regular basis is a challenge that many marketers can’t live up to, but content recycling makes it possible. Content recycling is [...] The post How-to Guide to Content Recycling appeared first on Bethesda List Center. [read]

What are Open Rates in Email Marketing? In terms of internet marketing "Open Rate" indicates how many commercial emails were opened within an email marketing campaign. The Open Rates are commonly expressed as a percentage. Every day, the world sees the sending of over one hundred billion marketing-based emails that, if they go unchecked, can really hamper the ability for an [...] The post Increase Email Open Rates with Great Subject Lines appeared first on Bethesda List Center. [read]

HTML Code for Content Recycling The most important part of your newsletter is the HTML and layout. If it’s not clean coded, it won’t look good on multiple devices and may even get filtered by spam. Use nested tables and inline CSS for styling. The width should be kept under 680 pixels for best viewing [...] The post Free Email Newsletter Design Tips for Better Results appeared first on Bethesda List Center. [read]