Postal Lists

Direct Mail Tips and Strategy

In today’s scattered and vast world of marketing outreach for companies to connect their brands with millennials, old-fashioned strategies might actually be the way forward. Take a look at a number of hip, millennial-centric brands and the ways in which they’re accessing their targeted consumer base. They are using mailers and forms of direct mail, [...]

Direct Mail Tips and Strategy2021-07-16T16:28:24+00:00

How-to Guide to Content Recycling

Content recycling is a marketing strategy that often comes with a negative connotation, but that’s because most marketers don’t know how to properly utilize the content recycling strategy. Creating new, innovative, content on a regular basis is a challenge that many marketers can’t live up to, but content recycling makes it possible. Content recycling is [...]

How-to Guide to Content Recycling2021-07-16T14:14:53+00:00

Direct Marketing | Why Should You Use a Mailing List Broker?

A Mailing list broker knows that every business is different. Different products for different locations with a different target audience and different marketing needs. For many years, businesses have embraced direct marketing as one of the best ways to find new audiences to engage with. Direct marketing focuses on targeting specific audiences desired by the [...]

Direct Marketing | Why Should You Use a Mailing List Broker?2021-07-19T19:59:08+00:00

Direct Marketing Success in 6 Easy Steps

Direct mail, whether postal mail or email, continues to impress advertisers with its ability to reach a highly targeted audience, impress them with a company-specific message, and convert them into lifelong customers or clients. Getting to this point, however, requires quite a few details that some companies get wrong.

Direct Marketing Success in 6 Easy Steps2021-07-15T19:56:42+00:00

Direct Mail Campaign – Little Changes that Make a Difference

Even though direct mail marketing remains one of the best for overall return on investment, this does not automatically translate into success for each campaign. You or your advertising team creates a physical or electronic mailer, includes the special offer and call to action and then sends it out to a long list of possible future customers or clients.

Direct Mail Campaign – Little Changes that Make a Difference2021-07-15T19:56:47+00:00

Should you Rent or Purchase Postal and Email Lists?

It is common these days that businesses are confused over whether they should be purchasing or renting postal and email lists. A direct mail marketing is one of the most effective ways to boost an advertising campaign but most companies often don't have enough time to generate postal and email lists with a large quantity by themselves.

Should you Rent or Purchase Postal and Email Lists?2021-07-15T19:56:48+00:00
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