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Light and Medium Truck Subscribers from Transport Topics Publishing Group

58,841
Light and Medium Truck Subscribers
$150/M
 

Light and Medium Truck magazine is where the rubber
really meets the road. This is the only monthly
publication, published by a division of the American
Trucking Association, about and for the Class 2-7
truck business. These subscribers are no-nonsense
managers who need practical information to keep their
trucks rolling efficiently, safely and at the lowest
possible cost. They expect Light and Medium Truck to
keep them up to date on vehicles on related equipment,
insurance, management, petroleum fuel and chemicals,
industry developments and national issues that affect
their business.


These are hands-on managers in one of the country’s
most basic and important services industries. They
are responsible for a wide range of issues that keep
their road hauling businesses moving. Certainly,
they buy trucks. But their “to do” lists also include
environmental concerns, finance, equipment management
systems, IT (Information Technology) and even employee
health services. Light and Medium Truck subscribers
have big business responsibilities with budgets to
match.


Job TitleQuantity
CORP MGMT/OWNER38,018
FLEET, EQUIPMENT OR OPS MGMT8,861
MAINTEANANCE OR SERVICE MGMT3,866
MAINTENANCE/SERVICE TECH151
OTHER1,298
PUBLIC WORKS OR PHYSICAL PLANT MGMT1,411
PURCH/MKTY/SALES/ADMIN3,934
SAFETY OR TRAINING1,206
IndustryQuantity
AGRICULTURE2,320
CONSTRUCTION, CONTRACTING, TRADES8,529
FOOD/BEVERAGE2,233
FOR-HIRE MOTOR FREIGHT/WAREHOUSING6,413
LOGGING. MINING. QUARRYING OR PETRO1,352
OTHER2,044
PASSENGER TRANSPORT/TOURSIM, ENTERT1,374
PUBLIC WORKS/SAEFTY/GOVT3,211
SANITATION/WASTE/RECYCLING1,017
SERVICE BUSINESS10,741
TELECOMMUNICATIONS744
TRUCK EQUIP MANU/DEALER/SERVICE3,536
UTILITIES4,732
VEHICLE LEASING/RENTAL2,821
WHOLESALE/RETAIL/MANU7,774
Fleet SizeQuantity
LESS THAN 1012,101
10-247,552
25-997,265
100-4994,878
500+3,829
ClassQuantity
CLASS 8 (OVER 33,000 LBS)17,866
CLASS 7 (26,000 - 33,000 LBS)9,389
CLASS 6 (19,501 - 26,000 LBS)9,887
CLASSES 3-5 (10,000 - 19,500 LBS)10,960
CLASSES 1-2 (LESS THAN 10,000 LBS)11,349
TRAILERS (CARGO)7,751
NONE OF THE ABOVE1,194
TRAILERS (EQUIPMENT)7,957
OFF-HIGHWAY CONSTRUCTION EQUIP5,440
WAREHOUSE VEHICLES (MOTORIZE)7,135
GenderQuantity
Male50,142
Female4,522
State Counts
AL1,214
AK80
AR688
AZ701
CA3,605
CO1,078
CT760
DE217
DC86
FL3,128
GA1,870
HI71
ID556
IL2,473
IN1,865
IA1,075
KS751
KY982
LA859
ME522
MD1,310
MA1,019
MI2,020
MN1,722
MS566
MO1,462
MT417
NE773
NV249
NH291
NJ1,375
NM282
NY2,594
NC1,896
ND340
OH2,809
OK782
OR970
PA2,951
RI218
SC786
SD369
TN1,332
TX3,867
UT401
VT174
VA1,381
WA1,306
WV430
WI1,879
WY276
Source
Subscribers
Selections
Gender$12/M
Job Title$12/M
Industry$12/M
Geography$12/M
Fleet Size$12/M
Class$12/M
Addressing
Key Code$5/M
Delivery
eMail$50/F
Turnaround5 days
Minimum Order5,000



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