7 Tips for Successful Direct Mail

By |June 29th, 2016|

Among all the business to business marketing methods used today, direct mail remains one that fulfills all requirements of a successful campaign. Properly designed and sent to the right people, direct marketing grabs attention, builds both brand recognition and trust and converts new customers.

Using Direct Mail to Attack B2B Prospect’s Pain Point

By |June 27th, 2016|

In some ways business to business marketing is a lot like selling directly to customers. In other ways it is very different. Two ways that they are similar is the effectiveness of direct mail marketing and the power of selling by attacking a prospect's pain points.

How to Make Your B2B Direct Mail More Effective

By |June 16th, 2016|

There are many companies today that are using B2B direct mail to generate direct sales and support their resellers. These companies have a better marketing plan and reach out through personalized letters and direct communication.

Postal and Email: How to Increase Sales With Both Direct Mail Options

By |May 12th, 2016|

Although many people may abandon postal direct mail as a business marketing technique due to the proliferation of online options, using it in conjunction with email campaigns can do more to increase your bottom line than choosing just one.

Medical Mailing Lists – Reach Busy Physicians with Your Offers

By |May 5th, 2016|

Marketing directly to physicians and other medical professionals requires building a relationship with them through quality direct mail lists.

How to Reach Canadian Business Executives

By |May 4th, 2016|

Canada direct mail has found a resurgence of popularity ever since Canada passed a strict anti-Spam law that prohibits cold contacts through email. Luckily, there are business leads available for postal mail that can fill this need for business to business and business to consumer marketers.

How to Increase Business in ANY Industry with Direct Mail Lists

By |April 28th, 2016|

Marketing plans touch on many different techniques these days, from billboards by highways to Internet social media optimization, to direct mail lists. No matter what industry your business operates within, there is one marketing method that has stood the test of time: direct mail.