About David James

President, Bethesda List Center, Inc + Bethesda Emedia Marketing.

How to create a Blueprint Marketing Plan in 6 easy steps

By |February 13th, 2018|

Setting up a business is one thing and making it successful is another. Overall, it is a tough task that can only be accomplished by a select few and it is possible only when there is a definitive plan at hand which includes practices such as hiring a good staff, having a proper setup, accounting and the most important of all, marketing.

Direct Mail Marketing in the Digital Era – Improve Your Success

By |February 6th, 2018|

The digital era we live in has completely changed the means of marketing, replacing direct mail with email campaigns and online marketing strategies. Even though direct mail gets neglected nowadays, it can still be beneficial for marketing campaigns worldwide.

10 Marketing Tools for your B2B Strategy

By |January 25th, 2018|

The success of your business and the amount of profits you make largely depend on your marketing strategies. If your B2B strategy getting the results you want? Staying on top of your competition requires more than high quality products and services. You need to constantly improve your business in terms of strengthening your team and […]

Why You Need to Hire a List Broker

By |January 16th, 2018|

Could you use a little expert advice on your direct marketing efforts? Order several lists from multiple sources? Hire a list broker. List brokers are paid on commission so you still pay the same exact rate you would if you ordered all the lists yourself.

Email Subject Lines That Get Clicks

By |December 19th, 2017|

Email marketing is one of the most beneficial marketing strategies, as it presents a way to communicate with your audience on a personal level. Email campaigns can achieve a much larger success when generating leads and sales than other marketing strategies.

Points to keep in mind to write a perfect email subject line

By |December 12th, 2017|

There's nothing more baffling than putting in all your effort in writing an email, just to get disappointing open rates due to a simple reason that the subject line didn't appeal to the subscribers.

Email Marketing Terms that Are Easy to Understand

By |December 5th, 2017|

When you first delve into email marketing, you’re likely to run across terms that you’ve never heard before. Email marketing and schematics have their own lingo that doesn’t really relate to the rest of the world.

How to Clean Your Email List – 4 Helpful Tips

By |September 13th, 2017|

With all of the instant resources available now through social media, it’s easy to feel like email outreach is a waning form of marketing. Why bother with emails when you can send someone a message on Facebook, Twitter, or LinkedIn? But email is still one of the most useful ways to reach your clients and prospective clients.

Is Social Media Part of Your Direct Mail Campaign?

By |August 15th, 2017|

Social media use has become standard operating procedure for companies who operate as a B2B or B2C entity. Some consider it a replacement for email use in direct marketing campaigns. While social media marketing is definitely something to add to your arsenal, it provides greater effect when used in conjunction with other methods instead of alone.

Tips to Get eMail Addresses for Your Newsletter

By |August 8th, 2017|

In order to reap the benefits of email list subscribers, companies like yours need to engage in powerful enewsletter list building practices that attract the companies and professionals most likely to take action. It takes a lot more than simply posting a well-styled signup form on your business website. Boost your ability to collect more email addresses and attract more B2B customers and clients with the following 15 tips.